AI visibility for startup founders: Get on the shortlist when buyers ask AI
Your next customer asked AI for a shortlist. Were you on it? Find out in about two minutes, free, then decide what's worth fixing.
- ChatGPT
- Claude
- Gemini
- Perplexity
- AI Overviews
- AI Mode
Questions your buyers are already asking
- What's the best expense management software for a 10-person startup?
- Which CRM would you recommend for an early-stage B2B team, and why?
- What are the best alternatives to [the tool your buyers use now]?
- What is [your startup]? Is it a good choice for a seed-stage company?
We ask questions like these for your category on six AI engines.
Who it's for
Built for founders, not SEO teams
Pre-seed to Series A
No SEO hire (yet)
Buyers who research first
Founder-led growth
Sound familiar?
The founder's AI visibility problem, in your words
“I have no idea what ChatGPT says about us.”
What the scan shows
See the exact answers six AI engines give to the questions your buyers ask, saved in one report.
“A prospect told me ChatGPT recommended our competitor.”
What the scan shows
See who gets named instead of you, on which engines, and how often they rank above you.
“AI describes us wrong.”
What the scan shows
Read what ChatGPT and Perplexity say when asked about you, word for word, so you can fix the source.
“Investors and candidates research us through AI now.”
What the scan shows
Know the answer before they ask, and keep a baseline you can show progress against.
“Checking by hand is tedious and unreliable.”
What the scan shows
Twenty answers with consistent settings in about 1–2 minutes, instead of twenty browser tabs.
“I can't justify an enterprise tool before I know I have a problem.”
What the scan shows
Start with a free baseline. If you're fine, it cost you two minutes. If you're not, you'll know where.
When to run it
Five moments a baseline pays off
Before a fundraise or diligence
Investors and candidates may ask AI about you before they ever reply to your email.
You get: Know what they'll read about you, and fix the wrong descriptions before the first meeting.
Before and after a launch
A launch creates coverage, reviews and threads: the raw material AI learns from.
You get: A before-and-after view of whether the launch moved you onto AI shortlists.
After a pivot or rename
AI can keep describing the old product long after your homepage changed.
You get: The exact words each engine uses, so you know which profiles and pages still tell the old story.
When you're creating a category
If AI doesn't know your category yet, it tends to file you under the nearest one it does know.
You get: Which category AI files you under, and which incumbents it compares you with.
For a board or investor update
AI visibility is a new channel, and boards ask about new channels.
You get: A simple 0–100 score per engine you can report and re-check each quarter.
What we ask for you
Real buyer questions, filled in for your startup
Ledgerly · expense management software · seed-stage SaaS startups
Sample: fictional company- Buyer questionAll 6 engines · scored
“What are the best expense management software for seed-stage SaaS startups? Give me a short ranked list with one line on why for each.”
- Buyer questionAll 6 engines · scored
“I'm looking for an expense management software. Which companies or products would you recommend, and why?”
- Buyer questionAll 6 engines · scored
“What are the best alternatives to Fernpay for seed-stage SaaS startups?”
- Brand questionChatGPT and Perplexity · not scored
“What is Ledgerly (ledgerly.example)? What do they do, and are they a good choice for seed-stage SaaS startups looking for expense management software?”
After the scan
From score to fix list
- 1
See your score, free
AI Visibility Score, per-engine results and the top brands AI recommends instead. No email needed.
- 2
Unlock the full report
Every answer in full, the sources each engine cited, a competitor table and a prioritized fix plan. Email only.
- 3
Get a second opinion
Book a free strategy call and we'll pick the three to five highest-leverage fixes with you. A diagnosis, not a pitch.
Fixes founders often ship themselves
Your report tells you which of these matter most for you.
- One clear sentence on your homepage: what you do, for whom, and how you differ
- The same description on LinkedIn, directories and founder bios
- Comparison and “alternatives to” pages for the tools buyers ask about
- Listings and reviews on the sites AI already cites for your category
- A robots.txt that lets AI search crawlers read your key pages
- A clear About page and Organization schema so AI can tell who you are
Free scan
Check your startup in about two minutes
Three buyer questions on six AI engines, plus a brand question on ChatGPT and Perplexity. Your score shows up free; your email only unlocks the full report.
Unsubscribe anytime. Scans are private.
Founder objections, answered
You can, and you should look. But one check in your own account is a sample of one, shaped by your chat history and memory. The scan asks the same buyer questions on six engines with consistent settings, keeps every answer and source, and compares you with the brands that get named instead. Doing that by hand takes 20 separate chats and searches.
Not always, and we say so. ChatGPT and Gemini answers are captured from the consumer apps. Claude and Perplexity go through their official APIs. AI Overviews and AI Mode come from live Google results. Answers vary from run to run, which is why we show the raw text and recommend re-checking over time. The details are on our How it works page.
It overlaps, but the levers differ. Classic SEO is about your pages ranking. AI visibility also depends on third-party mentions (reviews, listicles, communities), on which sources each engine trusts, and on how clearly AI understands what you are. Ranking well helps, but it doesn't guarantee you get named.
Buyers already ask AI for shortlists, and the engines answer whether or not you're on the list. A free baseline costs you a couple of minutes. If you're invisible, you'll know before a competitor's head start gets hard to close. If you're doing well, you'll know what to protect.
No. You see your score and per-engine results without an email. The email only unlocks the full report. We send the report link and occasional, useful follow-ups, and you can unsubscribe anytime.
We never guarantee rankings or mentions, because nobody can. The report shows the exact prompts, answers and sources, so you can check our work, and many fixes are things you can do yourself. The strategy call is a diagnosis of your results, not a pitch deck.
Scans are private by default. We don't publish results or use your brand in our marketing. Your prompts are sent to the AI engines through our data provider to get the answers, and that's it. Our privacy policy lists every processor and how long we keep data.
Founder to founder